Restaurant Development & Design

JAN-FEB 2019

restaurant development + design is a user-driven resource for restaurant professionals charged with building new locations and remodeling existing units.

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4 8 • r e s t a u r a n t d e v e l o p m e n t + d e s i g n • J A N U A R Y / F E B R U A R Y 2 0 1 9 CRAZY COOL ASIAN The balance of sequencing the space was carefully planned to accom- modate both high volume and efficient traffic flow from the kitchen's expo line to dining and bar areas. "Because it's a small-plates concept, there's a lot of running back and forth from the expo line. We kept that traffic flow in mind and tried to avoid any dead ends. It's very intuitive, and there's constant circulation. We also kept the open floor plan so that the space would feel larger and grander, even though it's a relatively small footprint," says Fong. And while the space is largely open, strategic selection and placement of ceiling materials, art and other wall coverings create a variety of experiences within it and visually express the brand in both new and familiar ways. Wonky Begets Cool "Our take on the design was not to try to be too literal, but rather to try to capture the essence and energy of the Asian street-food experience," Fong says. To do so, he says his team took a bit of liberty and created an architectural en- vironment based on textures and details. "We wanted every material to be intense, and we wanted to be very true to the materials that we selected," Fong says. "If we chose brick or stone or concrete or wood, it all had to be real and needed to feel like it had been there for a while. We had a very limited budget to work with, so we tried to create details using very modest materials in creative ways that relate to the theming of the restaurant." Examples of that creatively frugal approach are found throughout the Win- dermere location. Dome-shaped light fixtures that help to define the footprint Snapshot Opened: April 2018 Segment: Casual dining Menu: Asian street food (noodle bowls, curries, dim sum, small plates) Project type: New build Size: 4,500 square feet, plus 1,000-sqare-foot patio Seats: 201 total: dining room, 124; bar, 27; patio, 50 Average check: $24 Build-out: 8 months Design highlights: Open kitchen, indoor-outdoor bar/patio, wok light fix- tures, rolling-pin wall structures, mo- saic entry wall feature, neon Chinese characters, vintage East-meets-West pop culture art, custom mural Evoking a stylish, 1920s-style Shanghai mahjong parlor, Hawkers private dining room features saturated colors, period British wallpaper, mirrors, vintage collectibles and chinoiserie. Hundreds of traditional blue and white plates were imported from China, smashed to pieces and randomly reassembled to create a mosaic wall behind the host stand.

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