Restaurant Development & Design

FALL 2014

restaurant development + design is a user-driven resource for restaurant professionals charged with building new locations and remodeling existing units.

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2 • R E S T A U R A N T D E V E L O P M E N T + D E S I G N • F A L L 2 0 1 4 Columns 4 Publisher's Letter Change is in the Air Just as your brands continue to evolve and grow, so does ours. 6 Editor's Letter I'll Just Eat at the Hotel Great, buzzworthy restaurants suddenly seem to be the "it" hotel amenity. 18 Peer to Peer Q&A with Tabassum Zalotrawala, VP of Restaurant Development, Panda Restaurant Group Led by its fagship QSR brand, Panda Express, PRG is sizzling on both the design and development fronts. Tabassum Zalotrawala, who joined the company three years ago to help lead its brand evolution and drive growth, flls us in. 22 Consultant's Take Real Estate Models Help Drive Sales Birchwood Resultants' Bill McClave defnes what real estate models can — and can't — do for growing restaurant chains, and offers guidance on how to fully leverage them. 72 Talk Shop Artifact Artistry Some 900 artifacts go into every Cracker Barrel Old Country Store's décor package. Larry Singleton, who manages the acquisition, restoration and installation process, pulls up a porch chair and tells us how it's done. CONTENTS VOLUME 2, NO 4 FALL 2014 Departments 8 Buzz BLT Steak opens in Tokyo; Greene Turtle signs New Jersey development deal; Urbana at Hotel Palomar gets a refresh; Tropical Smoothie Cafe to fnance franchisees; El Pollo Loco targets Southwest expansion; and more. Swatch Book: Cheesy Yellow. 14 TREND Wine Displays are Eye Candy for Diners Forget dark and dusty wine cellars stuck down below or in the back. Restaurants are increas- ingly using dramatic wine displays as architec- tural and design elements right out front. 44 Project Profle America Eats Tavern ThinkFoodGroup's new restaurant at the Ritz-Carlton hotel in Tysons Corner, Va., blends traditional and modern elements to create a contemporary Americana experience. 50 Project Profle Nico Osteria One Off Hospitality Group recently checked into its frst hotel restaurant project. As signature F&B providers for the newly reno- vated Thompson Chicago, Nico Osteria and the adjacent Salone Nico are jewels in the city's Gold Coast crown. 56 How To: Negotiate Leases in a Tough Market Corner Bakery Café's Mike Nolan and Mendocino Farm's Reid Tussing offer tips on getting the best lease deals in an environment in which new construction still lags and landlords hold the cards. 62 Consider This: Flooring 64 Consider This: Menu Boards 66 Solutions Center 70 Ad Index restaurant development + design is published quarterly by Zoomba Group. Pending Periodicals postage paid at Elmhurst, IL and additional mailing offices. POSTMASTER: Please send address changes to PO Box 156 Elmhurst IL 60126. Subscriptions are free to qualified professionals within the United States. Non-qualified subscriptions are available at the subscription prices of $90 for a year. All other countries and Canada must be prepaid in U.S. funds with an additional $35. Single copy price is $15. Zoomba Group LLC does not assume and hereby disclaims any liability to any person for any loss or damage caused by errors or omissions in the material contained herein, regardless of whether such errors result from negligence, accident or any other cause whatsoever. Maureen Slocum President and Publisher (800) 630-4168; maureen@zoombagroup.com Joseph M. Carbonara Editorial Director (800) 630-4168; joe@zoombagroup.com EDITORIAL Editor-in-Chief Dana Tanyeri dana@zoombagroup.com Contributing Editors Anne Downes, Ewurama Ewusi-Mensah, Peter Fabris, David Farkas, Valerie Killifer, Amelia Levin and Caroline Perkins, Carol Skerritt INTERACTIVE MEDIA Web Editor Rebecca Kilbreath (800) 630-4168; rebecca@zoombagroup.com ART & PRODUCTION Art Director & Production Manager Anne LoCascio (800) 630-4168; anne@zoombagroup.com SALES MANAGEMENT Vice President, Sales and Marketing Carol McAdam (312) 961-5572; carol@zoombagroup.com Northeast Sales Director BG Burg (312) 282-6952; BG@zoombagroup.com South/West Sales Director Kris Duvall (312) 805-9304; kris@zoombagroup.com Sales & Marketing Associate (IL & IN) Nicholas Slocum (630) 908-9607; nicholas@zoombagroup.com MARKETING & EVENTS MANAGER Jessica Runnion (800) 630-4168 ; jessica@zoombagroup.com FINANCE Tracy Mugan (800) 630-4168 ; tracy@zoombagroup.com RESEARCH Research Director Terri Solomon (800) 630-4168 ; terri@zoombagroup.com CIRCULATION Audience Development Manager Richard Jarrett (800) 630-4168; rich@zoombagroup.com For subscription inquiries and address changes, please contact: 847-763-4936 or 877-479-6505, Fax: 800-630-4169. Send e-mails to fesmag@halldata.com REPRINTS For custom reprints and electronic usage, contact Maureen Slocum at: (800) 630-4168 fax (800) 630-4169 maureen@zoombagroup.com OFFICE 110 E. Schiller St., Suite 312 Elmhurst, IL 60126 Phone (800) 630-4168 fax (800) 630-4169 WWW.RDDMAG.COM

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