Restaurant Development & Design

January-February 2017

restaurant development + design is a user-driven resource for restaurant professionals charged with building new locations and remodeling existing units.

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Dining 3 8 • r e s t a u r a n t d e v e l o p m e n t + d e s i g n • J A N U A R Y / F E B R U A R Y 2 0 1 7 Best Full-Service Restaurant Design-Casual Mabel's BBQ, Cleveland OWNER/OPERATOR: Michael Symon Restaurants ARCHITECT: David A. Levy & Associates DESIGN, IDENTITY AND BRANDING: Richardson Design CONTRACTOR: Fortney & Weygandt, Inc. SQUARE FEET: 4,178 SEATS: 115 inside, 30 patio OPENED: April 2016 The Mabel's BBQ project team sought to create a design that evokes the "industrial warmth of eras past" while providing an elevated dining experience for guests. Design challenges included moving the bar, expanding the mezzanine and embracing the character of the space. The judges noted the design was a perfect execution of the brand's intent. "You can see the history in it even though it feels modern. The bar feels like a Coleman cooler at a backyard barbecue." The judges liked the lack of pretention and noted, "It's relevant and current but has character." The careful execution also garnered praise: "The sightlines are great," and "it has a clear entry and a clear dining area. Everything is distinct and well-thought-out." Photos courtesy of Mark Steele Photography the rd+d awards

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