S P O N S O R E D C O N T E N T 2 0 1 8 • r e s t a u r a n t d e v e l o p m e n t + d e s i g n • 1 9
Restaurant furniture, by its very nature,
has to be durable. But for Alex Pincus,
CEO of the Summer Ops hospitality
operations group, durability is especially
important. The group operates four res-
taurants, of which the newest two have
outdoor dining: Pilot, on a boat in
Brooklyn, and Island Oyster, on a
30,000-square-foot site overlooking
New York City.
The furniture at Pilot and Island
Oyster has to withstand tough weather con-
ditions, but it also must fit the design aes-
thetic of the restaurant. "Our restaurants
are design-centric, so it's important for us
to have pieces that fit with the character
of what we're trying to convey," Pincus
says. The restaurants are "dealing with the
elements on a vigorous level every day,"
he says. "It's really hard to find things that
will withstand the elements and, at the
same time, look and feel good."
That's why Pincus selected
Fermob's Cotton White Bistro chairs
and tables. They not only fit the design
concept of his upscale casual outdoor
restaurants, but they really stand up
to the weather. The Bistro chairs are
made of lacquered steel and fold
easily for storage. The steel tables
come in a variety of sizes and shapes
that fit every operation. Pincus says
that the Fermob Cotton White Bistro
furniture "works really well. It's been
extremely resilient."
Now that he's used Fermob furni-
ture, would he consider any competitive
products? "I haven't seen anything that
I would consider competition," he says.
"It was an 'all or nothing' kind of pur-
chase for us once we discovered Fermob.
It's been great."
www.fermobusa.com
Fermob's Cotton White Bistro chairs and tables at
Pilot in Brooklyn.
Stylish, Durable Outdoor Furniture
FRENCH OUTDOOR
FURNITURE FOR
FRESH PROJECTS
Outdoor Furniture
French Design
A Palette of 24 Colors
Engineered for the Elements
fermobusa.com
NYDC
Suite 414
200 Lexington Avenue, NY
nydc@fermobusa.com